PillarsForAI - Internal Link Intelligence

Build the Knowledge Graph that AIs Actually Trust

Analyze Your Topical Authority

How is your brand appearing in LLM searches?

Deep structural analysis for any domain. No credit card, no account, 100% free.

Key Features

Weighted PageRank Analysis

PillarsForAI uses advanced weighted PageRank to analyze your website's internal linking structure. Unlike traditional tools, we distinguish between contextual links (within content, weighted 1.0) and template links (navigation, footer, weighted 0.05). This gives you an accurate picture of your true content hierarchy.

Pillar Content Detection

Automatically identify your pillar pages - the authoritative content hubs that should anchor your topic clusters. Pillar pages are identified as those in the top 5% of PageRank with at least 2 contextual inbound links from other pages on your site.

Topic Cluster Mapping

Visualize how your content connects in topic clusters. See which pages support your pillar content and identify gaps in your content strategy. Cluster pages link to and from pillar pages, creating a web of topical relevance.

Orphan Page Detection

Find pages that have no internal links pointing to them. Orphan pages are invisible to both search engines and visitors navigating your site. PillarsForAI helps you identify these disconnected pages so you can integrate them into your link structure.

Interactive Network Visualization

Explore your site's link structure through an interactive network graph. Pillar pages appear as orange nodes, cluster pages as blue nodes, and orphan pages as red nodes. Click any node to see its connections and link details.

Authority Matrix

View your pages ranked by link weight to understand which content carries the most authority. The authority matrix shows PageRank scores, inbound link counts, and page classifications at a glance.

How It Works

  1. Enter your domain - Simply type your website URL into the analysis input field.
  2. Run the analysis - Click "Run Free Analysis" to start the deep crawl of your website's internal links.
  3. View the network map - Explore the interactive visualization showing pillar nodes (orange), cluster pages (blue), and orphan pages (red).
  4. Identify improvements - Review the authority matrix to find pages that need more internal links and discover content gaps.

Frequently Asked Questions

What is topical authority?

Topical authority is a measure of how comprehensively your website covers a specific topic. It's built through well-organized pillar content and supporting cluster articles that link to each other, signaling to search engines and AI that you're an expert on the subject.

What are pillar pages?

Pillar pages are comprehensive, authoritative content pieces that cover a broad topic in depth. They act as the main hub for a topic cluster, linking to and from related cluster articles. PillarsForAI identifies pillar pages as those in the top 5% of PageRank with at least 2 contextual inbound links.

What are orphan pages?

Orphan pages are web pages that have no internal links pointing to them from other pages on your site. These pages are essentially invisible to both search engines and visitors navigating your site, making them difficult to discover and index.

Is PillarsForAI free to use?

Yes, PillarsForAI is completely free. No credit card required, no account needed. You can analyze any domain's internal linking structure at no cost.

How does PillarsForAI analyze internal links?

PillarsForAI uses weighted PageRank analysis that distinguishes between contextual links (within content, weighted 1.0) and template links (navigation, footer, weighted 0.05). This gives you a true picture of your content hierarchy rather than inflated metrics from shared navigation.

Why is internal linking important for AI search?

AI language models like ChatGPT, Claude, and Perplexity use website structure to understand topical relationships. Strong internal linking helps AI systems recognize your expertise on topics and increases the likelihood of your content being cited in AI-generated responses.

About PillarsForAI

PillarsForAI is a free SEO and AEO (Answer Engine Optimization) tool created by Govind Kavaturi. It helps content strategists, SEO professionals, and website owners understand their internal linking structure and build topical authority that both search engines and AI systems recognize.

The tool crawls your website, analyzes link relationships using weighted PageRank, and visualizes your content structure as an interactive network graph. This makes it easy to identify pillar content, topic clusters, and orphan pages that need attention.

Use Cases